NewsPaper AD




The Seeds of Life

Created for submission to the Mainichi Newspaper Advertising Design Award during my junior year of college. The design focused on the fact that the symbol mark of Iwanami Bunko is "Van Gogh's Sower of Seeds. The act of reading may not have a visible and obvious effect on us, but it certainly accumulates within us and expands our horizons and thoughts. This is what I took in mind when I created this work. As a result, we received the Excellence Award (Runner-up Grand Prix). This was the starting point for me to feel the fun of establishing a concept or idea as one with visuals and copy.

Designer : Yoshinaka Ono
© Yoshinaka Ono  All rights reserved.